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Event: the future of the Media & Entertainment Industry, November 27, 2003
more resources : 09 the future of Media & Entertainment

. the future of the Media & Entertainment Industry

the future of the Media & Entertainment Industry
Thursday, November 27, 2003, 18:30-22:15

For information about the VIP Reception (17:30-19:00), please visit the online Ticket Corner
Where: PricewaterhouseCoopers, Prins Bernhardplein 200, Amsterdam [next to Amstelstation], free parking.
Ticket information:



It's amazing that the amount of news that happens in the world every day always just exactly fits the newspaper. - Jerry Seinfeld
The man who reads nothing at all is better educated than the man who reads nothing but newspapers. - Thomas Jefferson (1743 - 1826)
Internet is so big, so powerful and pointless that for some people it is a complete substitute for life. - Andrew Brown

[Why should you attend?


Ticket Corner]

[Print version]


The conference language is English.

. Why should you attend?

The Rise and Fall of the Media & Entertainment Industry - Realistic Scenarios for Future.
Electronic media has seriously lost the road ahead. Join us in Amsterdam for a critical debate on the world's biggest industry. Is the satisfactory future a return to the idealised past? Our speakers and panellists from across Europe agree that change is coming, but have outspoken and conflicting views on the options ahead. Join us for the fireworks - and interact yourself. If you want an evening of dull powerpoint presentations - look elsewhere.

Some questions already in
in 2002 - AOL-Time Warner posted the largest loss in media history. US$90 billion. Exit the AOL brand. What now? Who cares?
The BBC is a public funded 4.3 billion Euro broadcasting gorilla. Is it the bland brand with fingers in too many pies and putting commercial (news) sites out of business both in the UK and outside? How will the BBC be broken up in 2006? How big should it be?
Kids in Holland read a newspaper for less than a minute a week. Can European newspapers fight plummeting circulation figures? Have free newspapers killed the market for serious debate in opinion columns?
Is the Record industry crazy? Which successful business model involves taking your customers to court! So why is the record industry hurting when the music business is booming? What makes the record companies get tough so late?
The Dutch government is busy slashing 10% off the cost of public broadcasting. What's the added value of "government Pay-TV" in 2003, when the annual "subscription" is taken directly by taxation? What's the strategy for the new media side of the business? SMS for quiz games? Should governments bale out leading players to preserve their national heritage? Or pick up the pieces when the media wars are won?

No excuses - be there!

. Program

17:30 - 19:00
VIP Reception

18:30 - 19:30
Registration, drinks, snacks, networking & great music featuring Russian singer Marynka Nicolai and her band 'Some Lovely Girls'

Welcome by our Host Jonathan Marks, Director, Critical Distance BV
Jonathan Marks gives a brief overview of the state of the industry - and the extent of the challenges it is facing. He will also launch the motion for the debate.

Part I: Keynotes by
Michel Mol, Internet Coordinator, Netherlands Broadcasting Corporation
Gerd Leonhard, Music Futurist, former CEO,, USA/Switzerland
Philip Alberdingk Thijm, CEO, Het Financieele Dagblad

Coffee break

Part II: Panel with Keynote Speakers and the Challengers
Monique van Dusseldorp, New Media Consultant
John M. Middelweerd, Partner within PricewaterhouseCoopers, Audit practice

and our Host Jonathan Marks
The panel is followed by an open discussion.

Closing remarks.

Michel Mol

Gerd Leonhard

Philip Alberdingk Thijm

. Speakers

Michel Mol
Internet Coordinator, Netherlands Broadcasting Corporation

Netherlands Public Broadcasting Internet Coordinator for the Netherlands Broadcasting Corporation
McKinsey&Company Management consultant to national en multinational companies
Grey Communications Group Director of the interactive advertising agency of the Grey Communications Group in the Netherlands
1995-1997 MaxIQ Internet Services Independent consultant in new media
1985-1995 Topic Software Director/owner software corporation financial ICT systems

Since 2001:
member of the Board of Nieuw Akademia, a non-profit collective of scientists, artists and consultants
Since 2003:
consultant to Premsela, Foundation of Dutch Design

John F. Kennedy School of Government with Harvard Business School: executive course "Performance Measurement for Effective Management of Non profit Organizations"

De Galan Groep & Van Doorne Lawyers: Captain's Class Corporate Governance
Harvard Business School: executive course "Strategic Negotiations"

Carnegie Mellon University: E-Commerce Program, tailored to McKinsey's e-Business Building initiative
McKinsey USA: condensed MBA with Stanford University en Insead: crash course corporate finance, valuation & strategy
One year of the biennial post-academic masters course, Lemniscaat Management School
"Executive Management & Consultancy"
Higher Information Technology Studies, Den Haag (partly), supplemented with AMBI modules on H.B.O. level
Gymnasium Juvenaat, Bergen op Zoom

Gerd Leonhard
Music Futurist, former CEO,

Gerd Leonhard (42), is a musician and producer, writer, strategic adviser and music business entrepreneur. Originally from Germany, Gerd spend almost 20 years in the U.S., working in the music industry, and now resides in Basel, Switzerland.

1996-2002, during the heydays of the Digital Music and dot-com years, Gerd was the founder and President & CEO of, a company that revolutionized the B2B music-licensing space by inventing a web-based software product (and online marketplace) that reduced the average transaction time for music licenses from 6 weeks to 2 hours. LicenseMusic counted thousands of clients in the Film, TV, Advertising and New Media industries, worldwide, including Disney, McCann-Erickson, Paramount Pictures, Saatchi & Saatchi, and Fox TV.

As a musician and composer (guitar), Gerd won the highly acclaimed Quincy Jones Jazz Masters Award which allowed him to attend Boston's Berklee College of Music and, in 1987, graduate with a diploma in Jazz Performance. Gerd has appeared on many recordings, concert bills and instructional videos, and has toured internationally, including some opening engagements for major acts such as Miles Davis. As an event producer, Gerd served as the Executive Producer of the pan-European talent event EuroPopDays, in Freiburg / Germany , which featured over 200 showcases with new bands and unsigned artist, sponsored by the European Commission and covered by MTV Europe.

Gerd served as an Expert Adviser to the European Commission in Brussels, Belgium, in 1993-1996, as Senior Adviser to the London-based Rightscom Ltd, currently sits on the Advisory Board of the Music Business Management Division of Westminster University (London), and has consulted dozens of start-ups and SMEs in the music and technology sectors, both in Europe and the U.S. Gerd also works with venture capitalists and financial services companies in discovering interesting investment opportunities in the media-technology business.

Gerd is a very active writer (look for a new book to be published in early 2004), speaker and strategic adviser, and has been quoted in Billboard, Variety, the Hollywood Reporter, the San Francisco Chronicle, Business2.0, the WSJ and Wired. He publishes his music business visions at, a think-tank site that has been syndicated to hundreds of websites around the globe. Gerd is also the Founder of, a network platform for entrepreneurs in the music business.

Gerd has spoken, moderated and presented at dozens of music industry events, including Webnoize, MIDEM, MILIA, Gartner Conferences, Streaming Media and the Content Summits; and has lectured at Berklee College of Music, UC Berkeley, University of Miami, City University London, University of Colorado, and many others.

Gerd speaks German, English, and French, and, on a good day, a little bit of Spanish and Italian.

Philip Alberdingk Thijm
CEO, Het Financieele Dagblad

Philip Alberdingk Thijm (41) is since September 2002 CEO of Het Financieele Dagblad Holding, Het Financieele Dagblad B.V. and BusinessNieuws Radio. After his HEAO and MBA studies he worked three years for the German insurance company Allianz. In 1992 he changed to the American publisher CCH in Chicago, which in 1995 has been taken over by Wolters Kluwer. With this take-over he returned to The Netherlands and where he had several positions as director in Wolters Kluwer. In 2001 he changed as director to the EEP Holding, a publisher for the realestate market. Then he joins Het Financieele Dagblad. Het Financieele Dagblad acquires BusinessNieuws Radio, which was a crucial step in the tranformation of Het Financieele Dagblad as 'the multimedia news source for the enterpreneurial Netherlands'.

Monique van Dusseldorp

Monique van Dusseldorp is the founder of Van Dusseldorp, a new media consultancy, and the founder of, a news service about European new media developments. As the CEO of Van Dusseldorp & Partners, she initiated the highly succesful TV meets the Web and SMS meets TV seminar series, and amongst others published the report SMS TV - Interactive television reinvented . Van Dusseldorp is a board member of Dutch broadcaster NPS, member of the board of Kenniswijk, and secretary to the Board of the Filmmuseum, and a valued speaker at international media conferences.

John M. Middelweerd
Partner within PricewaterhouseCoopers, Audit practice

John is auditor with PwC. His clientportfolio exists of a substantial number of Entertainment & Media companies in the Netherlands. These companies do operate locally in the Netherlands and some have international linkages. Since July 2003 John is chairman of the Entertainment & Media Group of PwC in the Netherlands. In that role he chairs the coreteam of Entertainment & Media specialists within PwC in the Netherlands. His team is responsible for business and product development in the Netherlands. The Dutch team is closely related to the international Entertainment & Media Group of PricewaterhouseCoopers.

Jonathan Marks
Director, Critical Distance BV

Jonathan Marks (45) was born in the UK, but has spent most of his working life "abroad", 22 of those years in The Netherlands. After working in Austria and Britain, Marks settled in Hilversum, Holland's centre for broadcasting. There he quickly built new audiences for Radio Netherlands' English language service by producing science and technology programmes. Marks held several functions at Radio Netherlands, including eight years as Programme Director. "I was originally hired to turn a media programme into a science show. But I ended up developing both concepts into long-running radio series that brought in excellent reactions from all over the world. Since then, setting up satellite television and new media projects in Latin America and Africa have been the most challenging work."

Since leaving Radio Netherlands in September 2003, Marks has set up his own business, Creative Media Consultants. "As a media detective, I know that some of the best ideas for reaching people are coming out of the developing world. I enjoy acting as a catalyst, giving leadership to ensure new projects really happen. My new company gives me more time to pursue projects with a purpose. Right now, using mass media to reach hearts and minds has never been more important" says Jonathan. For many years he has been a frequent and impassioned speaker at media conferences, notably gatherings of the Asian Broadcasting Union, PRIX EUROPA and the European Broadcasting Union as well as London based Commonwealth Broadcasting Association. ".

Reading, astronomy and being father to three kids fill in the gaps between Jonathan's media assignments.

. Sponsors

PricewaterhouseCoopers is a supporter of the Club of Amsterdam

PricewaterhouseCoopers is the world's largest professional services organisation. Drawing on the knowledge and skills of more than 150,000 people in 150 countries, we help our clients solve complex business problems and measurably enhance their ability to build value, manage risk and improve performance in an Internet-enabled world.

The Hermans Group
Is a European marketing and distribution company of home entertainment products such as CDs, DVD's/ videos, computer games, books and toys.
The Group is active in the home entertainment industry since 1972 and has since developed into a specialist in marketing of impulse products in non traditional outlets. In addition the Hermans Group offers a variety of solutions for retail in the area of category management and supply chain management.
For more information go to or contact us

. Location

Prins Bernhardplein 200
1097 JB Amsterdam
Telephone: 020-568 6666
[next to Amstelstation]

Public Transport to Amstel Station
- From Station Amsterdam Central: Sneltram or metro 51, 53 of 54
- From Station Zuid/WTC (World Trade Center): Sneltram 51 (direction Central Station)
- From Station Duivendrecht: Metro 54 (direction Central Station) Tram 12 Bus 15, 37, 67, 69, 136, 157 and 169
From Amstel Station take the front exit direction Prins Bernhardplein.

You can park your car at PricewaterhouseCoopers.

From Utrecht
Follow the A2 in the direction of Amsterdam-Centrum. At traffic lights over the bridge over the Amstel turn right. Go straight on until the second set of traffic lights. Then turn right across the bridge in the direction of Diemen / Amersfoort. Turn right after going under the railway bridge and go passed the Amstel Station. Then turn left and first left again to park in the visitors parking lot or turn second left for car park (entrance at the back of the building).

From Rotterdam / The Hague / Zaandam
Follow Ring A10 and take exit S112 Duivendrecht / Diemen-Zuid / Amsterdam Zuid-Oost. Turn left at traffic lights in the direction of Centrum. Keep left at traffic lights on the roundabout and take the third exit, direction Amstel Station. Turn left and first left again to park in the visi-tors parking lot or turn second left for car park (entrance at the back of the building).

From Amersfoort
Follow the A1 in the direction of Amsterdam. On the Ring Amsterdam Zuid (A10) follow in the direction of Centrum / Den Haag (afrit 101 t/m 113). Take exit S112 Duivendrecht / Diemen- Zuid. For further instructions refer to above, 'from Rotterdam'.


You can download the Presentations
by Jonathan Marks as a *.doc file: click here
by Gerd Leonhard as a *.pdf file: click here


Please also take a look at the:

Articles, Links and the Books about the future of the Media & Entertainment Industry.


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