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PRESS RELEASE - PERSBERICHT

The Future of Sports
A public dialogue organised by the Club of Amsterdam about: Sports - Innovation - Sustainability - Olympia 2028


The speakers and topics are:

Technology & Innovation
Sports are especially open to (technological) innovations.
To what extent technological innovation will lead to performance enhancement among sportsmen during big tournaments?
What are the opportunities in this field and what is being undertaken to realise technological innovations in sports?
What is the 'Nationale Sportagenda' and do the benefits justify the expenses?

George de Jong, Director, InnosportNL
In many regards The Netherlands can be considered a country of sport, not only on account of its large sporting population but also because of a fair number of companies in the sports and leisure industry. Still, the potential for innovation in this industry are not always fully realised as athletes, businessmen and scientists are not maximizing their cooperating during the development stage of innovation in sport.

Sport innovation plays a major role as foundation for the Dutch sports ambition. Mr. George de Jong will provide his vision on technological developments in the area of sports. He does this in connection with the Olympic ambition and the importance of cooperation amongst 'the golden triangle' (Athletes, Business and Science)..

Sport Facilities & Sustainability
Sustainability and environmental concerns
Sport facilities: an environmental disaster. Waste, energy use and noise
What will be done to turn them into models of sustainability?
Security: Will sports facilities become a terrorist target?

Jan Tilmans, Director, Sportstill Agency
Stressing the importance of sustainability during the design and development of a sports venue contributes no only to our environment but ensures that the venue is positive contribution so the surrounding community. Combining this with a clear focus on commercial and profitable management of the venue will result in benefits for owners, sport clubs and municipalities where the stadiums are located. The best results can be achieved when the sustainable, commercial and profitable management issues are integrated in the early development phase. Even existing venues can improve their results and therefore sustainability by increasing their secondary income and decreasing their costs.

Amsterdam's Olympic bid in 2028
What could the economic impact be on the municipality?
What could the social impact be on the municipality?
What can the legacy be for the municipality?

Marco Kooiman, Program Advisor, Olympic Ambitions, Topstad Amsterdam
100 years after they were held in Amsterdam, The Netherlands have indicated a desire to host the Summer Olympic games in 2028. Both Amsterdam and Rotterdam are now looking at the feasibility of a bid. For Amsterdam, the challenge will be tremendous. Putting behind the failure of the 1992 bid and developing a consensus among the citizens will require creative and forward-thinking solutions. Can such a relatively small nation aspire to host the summit of athletic competition?

 

About the Club of Amsterdam
The Club of Amsterdam is an independent, international, future-oriented think tank involved in channelling preferred futures. It involves those who dare to think out of the box and those who don't just talk about the future but actively participate in shaping outcomes.

It organises events, seminars and summits on relevant issues and publishes findings & proceedings through various off-line and online media channels. Its goal is to become a global player and catalyst for innovation in industries, science and society. We currently have more tan 4,200 members globally.

The Club of Amsterdam is a not-for-profit foundation registered in The Netherlands.

 

the future of Sports
Thursday, March 25, 2010
Reception: 18:30-19:00, Conference: 19:00-21:15

Location: Hogeschool van Amsterdam - School of Sports and Nutrition, Auditorium, Dr. Meurerlaan 8, 1067 SM Amsterdam
http://www.clubofamsterdam.com/event.asp?contentid=810


The conference language is English.


The event is supported by Hogeschool van Amsterdam, Syntens and Heg Consult.



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The Club of Amsterdam is an independent, international, future-oriented think tank involved in channelling preferred futures. It involves those who dare to think out of the box and those who don't just talk about the future but actively participate in shaping outcomes.

We organize events, seminars and summits on relevant issues and publish findings & proceedings through various off-line and online media channels. Our goal is to become a global player and catalyst for innovation in industries, science and society.

The Club of Amsterdam is a not-for-profit foundation registered in The Netherlands.

http://www.clubofamsterdam.com

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