Club of Amsterdam

. the future of Architecture		Ticket Corner
the future of Architecture Architecture, a new kind of Science? Wednesday, May 19, 2004, 18:30-22:15 For information about the VIP Reception (17:30-19:00), please visit the online Ticket Corner Where: PricewaterhouseCoopers, Prins Bernhardplein 200, Amsterdam [next to Amstelstation], free parking. Ticket information: http://www.clubofamsterdam.com/ticketcorner.html		Supporter
Why should you attend? Program Speakers Sponsors Location Print version Ticket Corner The conference language is English.


. Why should you attend?
Architecture and scientific research are assimilating into a new architecture. Methods such as generative and evolutionary design are changing the way architects plan and shape the future. What does the computational paradigm bring to architecture? The Club of Amsterdam invites leading researchers and designers in this field to clarify the implication of their work.

. Program
17:30 - 19:00 VIP Reception 18:30 - 19:30 Registration, drinks, snacks, networking and live music by Salvatore, the s(w)inging cook from Abbuffata! 19:30 Welcome by our Host Philippe-Marie Morel, Architect, theoretician, EZCT Architecture & Design Research, Paris 19:45 Part I: The Speakers are: Jelle Feringa, Architect, researcher, EZCT Architecture & Design Research, Amsterdam Kas Oosterhuis, Architect, Professor, Technical University Delft Ludger Hovestadt, Professor for Architecture and CAAD, ETH, Zurich 20:45 Coffee break 21:15 Part II: Panel with Keynote Speakers and the Challengers Flip Wegner, Partner, Eden Design & Communication Remko Scha, Professor for Computational Linguistics, University of Amsterdam and our Host Philippe-Marie Morel. The panel is followed by an open discussion. 22:15 Closing remarks.		Jelle Feringa Kas Oosterhuis . Ludger Hovestadt . Flip Wegner . Remko Scha








. Speakers
Jelle Feringa Architect, researcher, EZCT Architecture & Design Research, Amsterdam As a partner in EZCT based in Amsterdam Jelle is focussing on the research EZCT is conducting on the relation between computation and architecture, accumulating in the upcoming publication ‘Computational Architecture’. By this research EZCT is developing a close relation to scientists in fields such as evolutionary design, cad/cam and mathematics. EZCT has held workshops at university Malaquias, Paris and more recently at the technical university Delft, and has been participating in the ‘Architecture Non Standard’ and ‘Performative Architecture’ exhibitions earlier this year. In terms of research Jelle is focussing on dissolving the computational gap between conception and production, researching an integral approach to computing architecture. http://www.ezct.net





Kas Oosterhuis Architect, Professor, Technical University Delft Architect kas oosterhuis and visual artist ilona lénárd are directors of the multidisciplinary design office ONL, where architects, visual artists, web designers and programmers work together and join forces, practicing the fusion of art, architecture and technique on a digital platform · ONL is an office where reality and virtuality meet · The portfolio of ONL exists of a variety of projects in divergent fields of experience · This includes housing projects, exhibition pavilions, corporate business buildings, city planning tools, online experiences, interactive installations, theoretical studies and much more · ONL has won many national and international awards for the realized buildings: the Garbagetransferstation elhorst/vloedbelt, the saltwaterpavilion, and the web of north-holland · http://www.oosterhuis.nl

Ludger Hovestadt Professor for Architecture and CAAD, ETH, Zurich Ludger Hovestadt has been full professor for Architecture and CAAD since July 1, 2000 at the ETH Zurich and partner in the firm Digitales Bauen in Karlsruhe (D). He was born in 1960 in Gelsenkirchen (D) and studied architecture at the RWTH in Aachen (D) and at the HfG in Vienna (A) under Professor Holzbauer. Upon completion of his Diploma in 1987, he worked as a scientific researcher with Professor F. Haller and Prof. N. Kohler at the Technical University Karlsruhe (D) and received his doctorate there in 1994. Between 1997 and 2000, Dr. Hovestadt was a visiting professor for the department ³CAAD² at the University of Kaiserslautern (D). He has expertise in various disciplines (Architecture, Computer Science, Mechanical Engineering, Robotics, Mathematics, Cognition Psychology) and has carried out research and development in the areas of CAD, Artificial Intelligence, Multimedia, Virtual Reality, Computer Supported Co-operative Work and Intelligent Building. In 1998, he co-founded Digitales Bauen, a company which focuses on internet based building documentation, building programming, computer supported individualised building component production, and the integration of building automation, facility management and eCommerce. http://www.caad.arch.ethz.ch





Flip Wegner Partner, Eden Design & Communication Philippe Wegner is partner of Eden Design & Communication, a leading design consultancy in corporate and consumer identity development, communication strategy and e-media, He studied industrial design at the University of Technology in Delft and was one of the first dutch designers active in the field of user interface design. After his study he worked for six years at Philips corporate design where the merge of the physical and virtual domain was an important theme in a number of advanced development projects in which he participated. These varied from electronic workplaces to environmental control within offices by means of ubiqitous computing. Philippe also participated in the development of the Interaction Design curriculum for the Utrecht School of the Arts. Later on he lectured New Media at the Rietveld Academy and was one of the masters at the Roelof Kiers masterclass organised by the VPRO and the Berlage Institute. Subject was the exploration of the relationships between Media and Architecture. At the moment he combines Eden with lecturing at CMD (Communication & Multimedia Design) at Avans Higher Professional Education Breda. http://www.edendesign.nl

Remko Scha Professor for Computational Linguistics, University of Amsterdam Remko Scha studied Physical Engineering at the Technological University of Eindhoven. He managed research projects in Language Technology and Artificial Intelligence at Philips' Research Laboratories (Eindhoven), and BBN Laboratories (Cambridge, Mass.). Currently, he is Professor of Computational Linguistics at the Institute of Logic, Language and Computation (ILLC) of the University of Amsterdam. Remko Scha has built an automatic electric guitar band ("The Machines"), designed an image generation algorithm ("Artificial") and developed a theory about language processing ("Data-Oriented Parsing"). In the Institute of Artificial Art Amsterdam (IAAA) he collaborates with Arthur Elsenaar, Jochem van der Spek and others on algorithmic approaches to art, music and theatre. In their joint venture Artificial Design BV, Remko Scha and Jos de Bruin investigate the possibilities of automatic design in graphics and architecture. For Eric Vreedenburgh (Archipel Ontwerpers) they developed an algorithm for random architecture; a penthouse designed by this algorithm will be built in Rotterdam later this year. In collaboration with the Dutch Design Institute Premsela and several large corporations (Oce, KPN, NS), they are working on software for interactive corporate style management. http://cf.hum.uva.nl/computerlinguistiek

Philippe-Marie Morel Architect, theoretician, EZCT Architecture & Design Research, Paris Architect Philippe Morel is a founding member of EZCT Architecture & Design Research. Created in 1999, EZCT is an architectural research practice formed by an international and multi-disciplinary team. Due to the ever-increasing complexity of science and technology, EZCT uses new methodologies that are defined by cross-disciplinary interactions. As such, the team established a network organization that allows specialized inputs and active involvements of outsourced theoreticians and academics. This rather unusual structure leads to an approach that considers architecture and design as a form of scientific research, as well as a part of a technological convergence process and information flux. In the field of theoretical research, Morel’s work focuses particularly on new concepts of Neuromarketing and Integral Capitalism. In the field of applied research it focuses on panelization systems based on newly defined concepts of pattern. http://www.ezct.net

. Sponsors
PricewaterhouseCoopers is a supporter of the Club of Amsterdam. PricewaterhouseCoopers is the world's largest professional services organisation. Drawing on the knowledge and skills of more than 150,000 people in 150 countries, we help our clients solve complex business problems and measurably enhance their ability to build value, manage risk and improve performance in an Internet-enabled world. http://www.pwcglobal.com This event is supported by http://www.surprisingswitzerland.com

. Location
PricewaterhouseCoopers Prins Bernhardplein 200 1097 JB Amsterdam [next to Amstelstation] Telephone: 020-568 6666 Public Transport to Amstel Station - From Station Amsterdam Central: Sneltram or metro 51, 53 of 54 - From Station Zuid/WTC (World Trade Center): Sneltram 51 (direction Central Station) - From Station Duivendrecht: Metro 54 (direction Central Station) · Tram 12 · Bus 15, 37, 67, 69, 136, 157 and 169 From Amstel Station take the front exit direction Prins Bernhardplein. Car You can park your car at PricewaterhouseCoopers. From Utrecht Follow the A2 in the direction of Amsterdam-Centrum. At traffic lights over the bridge over the Amstel turn right. Go straight on until the second set of traffic lights. Then turn right across the bridge in the direction of Diemen / Amersfoort. Turn right after going under the railway bridge and go passed the Amstel Station. Then turn left and first left again to park in the visitors parking lot or turn second left for car park (entrance at the back of the building). From Rotterdam / The Hague / Zaandam Follow Ring A10 and take exit S112 Duivendrecht / Diemen-Zuid / Amsterdam Zuid-Oost. Turn left at traffic lights in the direction of Centrum. Keep left at traffic lights on the roundabout and take the third exit, direction Amstel Station. Turn left and first left again to park in the visi-tors parking lot or turn second left for car park (entrance at the back of the building). From Amersfoort Follow the A1 in the direction of Amsterdam. On the Ring Amsterdam Zuid (A10) follow in the direction of Centrum / Den Haag (afrit 101 t/m 113). Take exit S112 Duivendrecht / Diemen- Zuid. For further instructions refer to above, 'from Rotterdam'.


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Please also take a look at the: Articles, Links and the Books about the future of Architecture.